The Smartphone Economy

Filed under  //  Mobile   Presentation  
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Posted 5 days ago

If you like free apps, choose an Android phone

Filed under  //  Mobile   Presentation  
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Posted 16 days ago

App Store marketing

Case study of the RATP iPhone app. Interesting take-aways:

  • after cutting the premium service cost by 50% and building a phenomenal free experience, the new pricing strategy generated 3 times more sales
  • forget about banner ads on major websites, cross-application advertising is a better solution as relevant users are targeted via the devices they'll use to download the new apps
  • in the world of iPhone applications, (download) size matters
  • the formula for App rankings only accounts for your last 4 days of sales: 8 times the sales of the current day + 5 times the sales on the 2 preceding days + 2 times the sales on initial date
  • a promotional campaign of 4 consecutive days therefore is more likely to pay off with a top ranking rather than a staggered date campaign
  • sales tend to increase by about 20% on Saturday and Sunday

Src

Filed under  //  Apps   Marketing   Mobile   Presentation  
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Posted 21 days ago

The year of the mobile web

Lol: @steffest just posted the above picture based on one of the slides in my 10 reasons why now is the perfect time to get started with the mobile web presentation.

Filed under  //  Humor   Mobile   Presentation  
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Posted 29 days ago

2010 and beyond

Filed under  //  Future   Presentation  
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Posted 1 month ago

Slideshare stats

In 2009, you uploaded 14 presentations and got:

  • 25455 views
  • 1818.21 average views per presentation
  • 211 favorites
  • 60 followers

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Posted 1 month ago

Life is too short

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Posted 1 month ago

2010 digital trends, ideas and technologies

You'll need some time for this, but it'll be well worth it.

By the way, there's a part two of this presentation to follow.

Filed under  //  2010   Presentation   Trends  
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Posted 2 months ago

Mobile trends 2020

Filed under  //  2020   Mobile   Presentation   Trends  
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Posted 2 months ago

The presentation secrets of Steve Jobs

I linked to this video interview some three months ago already, but this presentation I just stumbled upon actually is better.

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Posted 2 months ago