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About Tijs Vrolix

Marketing technopologist and overall digital enthousiast. Working as an interactive strategist by day, creating the next big thing by night.

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Mint

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Mint pitch

This is pretty cool: a 2007 Mint.com pitch presentation. They got acquired by Intuit last September (Intuit indeed was mentioned as a possible exit).

(download)

Filed under  //  Mint   PDF   Pitch   Startup  
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Posted 2 months ago

Starting up Mint

The straight shot: why should you raise money, and how much?

  • Step 1: When you're ready with an Idea: Raise $100K from friends and family, and use it to build a prototype.
  • Step 2: Once the prototype is done: Raise < $1M in seed capital, and get into market with an alpha launch.
  • Step 3: After that initial launch has traction: Raise $5-10M, and use it to prove/scale the model.

Garage phase: what are the costs and milestones? (MINT's first $100K)

  • Founders: $30K/year living expenses
  • Engineering 1st hires: $30-50K/year
  • Office: $400/cube/month
  • Tech: $10K
  • Legal: Deferred payments for 0.50 - 0.75% of company

Src / Src

Filed under  //  Mint   Presentation   Startup  
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Posted 5 months ago